The Agua Babe

Agua Babe is a mobile mocktail and beverage concept designed around freshness, play, and presence. The experience centers on flavor without alcohol, offering a lighter, more intentional way to gather at events and pop ups. Bright color, thoughtful combinations, and an easygoing energy define how the brand shows up in both product and personality.

The work focused on creating a visual system that feels bold without being chaotic. Content and design were shaped to move easily across environments, from intimate gatherings to large scale events. The result is a brand that feels approachable and expressive, supporting connection, celebration, and repeat engagement without relying on excess.