Client
Babes bakery
Industry
Artisan Bakery
Year
2025
Babes Bakery exists in the rhythm of daily routine. The focus is on familiarity, care, and process, favoring intention over novelty. The experience centers on food as comfort and connection, shaped by time, repetition, and attention to detail.
The visual direction leaned into warmth and presence. Early mornings, worn surfaces, and quiet moments informed the work, emphasizing food as something shared rather than staged. Nothing aims for excess or perfection. The result invites people back to something steady and recognizable, where nourishment feels personal and unforced.
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